In semi-urban and rural areas the market size is not sufficient to sustain an entrepreneur of circumstance let along grow their micro-enterprise to any significant size. Over the course of our research between 2012 and 2013 where we surveyed and interviewed close to 500 entrepreneurs of circumstances we found those in semi-urban and rural areas to be involved in more than one type of craft or trade to make ends meet.
Whilst we have been working with entrepreneurs of circumstances focusing on a singular trade/craft we have been thinking about these less fortunate entrepreneurs of circumstances who by virtue of their geography have even less options open to them.
However we have a plan for these entrepreneurs of circumstances and with that plan in mind we set out to interview their family members and evaluate the likelihood of getting the womenfolk in their family involved in their trade or another trade/craft that would supplement the household income… and we are working on the best possible way to do so.
The videos below are a few of the interviews held with family members of Entrepreneurs of Circumstances in the Bahawalpur district in Southern Punjab.
Peace Through Prosperity’s methodology, process of engagement, in-class and on-site coaching works. We need YOUR help to raise funds to extend this program to many more street based Entrepreneurs of Circumstance and other street based vocations in Pakistan and beyond.
To help us help the entrepreneur of circumstance please visit our website or get in touch with us to donate via a bank transfer.